Let’s get your B2B marketing solved.
Let’s nurture customers to become your champions.
Award-Winning Marketing & Communications Strategist, Brand Builder, People Builder
Extensive track record of successfully developing and executing fully integrated, omni-channel marketing strategies.
All-around Marketing Strategist with an ability to strategically pivot from sales enablement to customer marketing (B2B, B2E, B2B2C)
close the loop from sales support to building customer relationships via value-add programs and custom campaigns
Promoter of people with high EQ - a strong focus on development + building a positive culture
Fun Facts:
Started my career in the music industry working for a major label doing music video promotion - yep, working with MTV, BET & even Paramount Studios
I am a Licensed Real Estate Agent
I hail from Silicon Valley (actually Sand Hill Rd.) with a father who was a tech entrepreneur
Spearheaded two new marketing departments at fast-growth startups supporting sales and customer success, while effortlessly blending strategy development with execution:
Generated 30%+ of annual revenues in new global business for one company directly from marketing channels and campaigns
Beat Employee Engagement KPIs with integrated (B2E) marketing campaigns & strong client relationships to generate a 73% average increase in new members in one year.
Crafted 35+ award-winning submissions for C-suite, Company, Clients, and Technology
Contributed to a company becoming a take-over target by elevating the brand to be a high-profile, highly-recognized, well-respected solution in its industry
Adept at leading, coordinating, and working with cross-functional teams and agencies
Self-starter, agile, detail-oriented, get-it-done work ethic with solution(s) default mode
Adept at managing a holistic marketing approach: Product Marketing, Demand Generation, Sales Enablement, Content Development & Management, Brand Development, PR/Communications, Operations/Budgeting, and Company Events + Conferences / Exhibiting
Growth Mindset
Helping Sales Teams Sell!
Not all marketers build tight relationships with their sales teams, yet it is my philosophy and my ambition to always be their support. By collaborating and working together, lead gen, the pipeline, and sales integrating demand gen, growth,
Understanding of a sales person’s DNA so as to create compelling sales enablement content
Friction-Free Onboarding
You’ve sold your solution, now what?
Client Success. Customer Marketing. End User Engagement. Scalable Solutions.
It is here a company can truly differentiate itself. By being your client’s marketing arm, you are supporting the onboarding, adoption, and usage of your product, as well as removing a significant portion of their workload.
Enjoy built-in renewals and upsells! These marketing efforts will be lauded, appreciated, and set up everyone for success. #LTV #Growth
It’s A Win-Win!
Spin - Always a key to success
The Power of An Integrated Comms Strategy
Whatever your company is experiencing (from a new launch to an acquisition), a powerful comms strategy can make all the difference.
Steps for success include:
Ensure all stakeholders are addressed
Ensure all avenues of communication are covered
Ensure all internal team members are aware and armed
Marketing at 360°
Creating growth with B2B and B2E tactics utlizing a dynamic, measurable, hands-on omnichannel approach.
Portfolio
Enjoy A Deeper Dive + Added Inspo…
Demand Generation
Content Marketing
Digital Marketing & Social Media
Event Marketing
Engagement Marketing
PR / External Communications
Awards
Merch, Swag, Promo Items (The Fun Stuff!)
Creative Direction
Instructor Alexis leading Unwind Meditation from an open field in Marfa, TX
Maybe a Big Feature / Case Study
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
Read more →
Client
Name here
Year
01/01/000
3 core skills or key areas of expertise?
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